WIS International UK Leadership Team


Geoff Chaplin
Managing Director
Geoff joined WIS in 2002 as Managing Director and has been instrumental in the growth and development of the company. With over 20 years’ senior management experience in Retail Operations in the UK and USA, Geoff understands only too well the needs of the retailer and how to build effective customer focused teams. It is this understanding that defines the company as it strives to provide the best possible stocktake service in the UK and across Europe. Geoff is determined that WIS will be the standard bearer for service excellence and world class accuracy.

Diane Wilson
Head of National Accounts
Diane started with WIS in 2001 after many years spent in senior management positions in fashion retail. During her first 10 years with WIS, Diane has been heavily involved in operations gaining a vast knowledge of the industry through varying roles, latterly running all our UK offices. Moving to her current position of National Accounts Manager in 2011, Diane brings all her inventory knowledge to enhance the customer service experience. In Operations, Diane played a fundamental part in the development of WIS UK and now In National Accounts, she continues to play a key role in the delivery of superior customer service as WIS expands into Europe.

Amanda Bowers
Head of Human Resources
As Head of Human Resources Amanda oversees all Human Resource and Business Support functions for WIS in Europe. Since joining WIS in August 2001 she has been integral in establishing and developing the framework for the HR and Business Support function. Prior to joining WIS, the first 10 years of her career were spent in Senior Operations roles in the Hospitality Industry. It is this experience in running large scale operations that gives Amanda a fantastic understanding of the needs of a successful Operations’ team so helping to deliver a more effective and business focused HR function. Amanda is a Fellow of the CIPD, and a certified Practitioner in NLP.

Steve Simmonds
Commercial Consultant
Coming from a background in Retail & Central Operations, Steve brought to WIS and its clients over 30 years’ experience of working at a senior level dealing with the issue’s retailers deal with every day. Steve joined WIS in 2006 as Head of Sales & Marketing, the person responsible for all new business development and the marketing of WIS. Considerable success was achieved through a plain-speaking honest approach to stocktaking. Steve stepped back from his role at the end of 2018 to follow other interests as well as continuing to support WIS and its growth plans in a consultancy role.